juan alcacio

Con la lectura de esta obra, el lector podrá adquirir los conocimientos necesarios para entender el nuevo paradigma de la transformación digital y tener las herramientas necesarias para aplicar en su actividad modelos de negocios digitales que le permitirán mejorar los canales de comunicación con sus clientes. El primer capítulo presenta las principales herramientas para…

When the world’s biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne – Google’s Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, he offers a simple, research-backed playbook that anyone can use to find their best customers and develop relationships that last. Under pressure for…

"John Maxwell is a nationally respected expert in leadership. This Bible provides an in-depth look at God’s laws for leaders and leadership. Now, you can get The Maxwell Leadership Bible in the best-selling New International Version. Plus, this 2nd edition includes new updates. In this Bible, Dr. Maxwell explains what a godly leader is and…

¿Para qué quiero un libro sobre cómo vender en Amazon si ellos ya me facilitan un tutorial completo? Pues porque si bien la plataforma de e-commerce que ofrece AZ es muy sólida, es también compleja, y por el camino tendrás muchas oportunidades de cometer errores. Unos errores que te puedes ahorrar si alguien te advierte…

In reading this book, there are key themes that are constant such as the notion of identity and identity sets; e-sovereignty and privacy and most importantly the function of an Internet that is inclusive, not "controlled" by a few organizations for their own profitability. Certainly, "enterprising" the Internet has been a process over these past…

A guide to a deeper understanding and richer relationship to the Book of Common Prayer, and a more profound faith. In this guide for newcomers as well as lifelong Episcopalians, author Vicki Black helps readers navigate the currents of Anglican liturgy and discover its richness and beauty. As we use the Book of Common Prayer,…

In their first book, Ten Rules for Strategic Innovators, the authors provided a better model for executing disruptive innovation. They laid out a three-part plan for launching high-risk/high-reward innovation efforts: (1) borrow assets from the existing firms, (2) unlearn and unload certain processes and systems that do not serve the new entity, and (3) learn…

A leading innovation scholar explains the growing phenomenon and impact of free innovation, in which innovations developed by consumers and given away “for free.” In this book, Eric von Hippel, author of the influential Democratizing Innovation, integrates new theory and research findings into the framework of a “free innovation paradigm.” Free innovation, as he defines…

Un educador líder es un padre, una madre, un esposo o esposa, un maestro o una maestra, un hermano, una amiga, un compañero, eres tú y soy yo, es una persona que ha tomado la decisión de ser lo que propone. Me congratulo al poder presentar “Educadores líderes desde un enfoque preventivo”, pues como profesora,…

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is…