Inteligencia colectiva

Cómo gané a ZARA en ESTRATEGIA DIGITAL, La historia real de un comercio de barrio que se hizo con el Premio de Estrategia Digital frente a Gigantes de Internet

Cómo gané a ZARA en ESTRATEGIA DIGITAL, La historia real de un comercio de barrio que se hizo con el Premio de Estrategia Digital frente a Gigantes de Internet

En este libro narro la vivencia de cómo comencé un ecommerce de un pequeño comercio local, sin experiencia ni ayuda profesional, y cómo dos años después ganamos el Premio nacional del Día de Internet, en una final junto a ZARA. Aplicamos un poco de ingenio para ganar espacio en radio y televisión, periódicos digitales, blogs…
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Choosing Leadership

Choosing Leadership

Choosing Leadership is a new take on executive development that gives everyone the tools to develop their leadership skills. In this workbook, Dr. Linda Ginzel, a clinical professor at the University of Chicago’s Booth School of Business and a social psychologist, debunks common myths about leaders and encourages you to follow a personalized path to…
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The Power of Numbers and Networks, Understanding the Mechanisms of Diffusion of Educational Models

The Power of Numbers and Networks, Understanding the Mechanisms of Diffusion of Educational Models

This book is an important contribution to the understanding of the complex education policies of the twenty-first century. It unites world renowned comparatists of education in an effort to respond to the challenges raised by the multidimensional and multi-scalar aspects of education policies. In their attempt to decipher the tangled world of education policies, the…
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The Platform Economy and the Smart City, Technology and the Transformation of Urban Policy

The Platform Economy and the Smart City, Technology and the Transformation of Urban Policy

Over the past decade, cities have come into closer contact and conflict with new technologies. From reactive policymaking in response to platform economy firms to proactive policymaking in an effort to develop into smart cities, urban governance is transforming at an unprecedented speed and scale. Innovative technologies promise a brave new world of convenience and…
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Transforming Japanese Business, Rising to the Digital Challenge

Transforming Japanese Business, Rising to the Digital Challenge

This book explores how the business transformation taking place in Japan is influenced by the digital revolution. Its chapters present approaches and examples from sectors commonly understood to be visible arenas of digital transformation—3D printing and mobility, for instance—as well as some from not-so-obvious sectors, such as retail, services, and fintech. Business today is facing…
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Machines of Loving Grace, The Quest for Common Ground Between Humans and Robots

Machines of Loving Grace, The Quest for Common Ground Between Humans and Robots

As robots are increasingly integrated into modern society—on the battlefield and the road, in business, education, and health—Pulitzer-Prize-winning New York Times science writer John Markoff searches for an answer to one of the most important questions of our age: will these machines help us, or will they replace us? In the past decade alone, Google…
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