Tanto las compañías ya existentes como los emprendedores y la Administración, dedican ingentes recursos a los proyectos de innovación. Inevitablemente, estos proyectos tienen un componente de incertidumbre y de riesgo, lo que no justifica que se gestionen de una manera voluntarista y poco estructurada. La inversión en innovación no debe ser considerada solo como algo…
Democratic governance is a system of government wherein the actions of institutions are directed by democratic norms and processes. It encompasses political pluralism, institutional accountability and democratic elections. Promotion and protection of human rights and fundamental freedoms are integral to successful democratic governance. The relationship between democracy and human rights is elaborate, interdependent and mutually…
Los protagonistas principales de este libro son empresarios fronterizos. El objetivo del estudio es brindar aportes acerca de la gestación de empresarios en la frontera de Baja California, México, durante la primera mitad del siglo XX, así como arrojar luz sobre los caminos que siguieron para formar su riqueza, mantenerla y diversificarla. También indaga acerca…
El objetivo de este libro, es dar a conocer a los contribuyentes, contadores y personas interesadas en la materia contable los elementos con que cada parte cuenta para llevar a cabo el cumplimiento de las obligaciones establecidas en el CFF con respecto a la contabilidad electrónica; la autoridad para revisar y el contribuyente para evitar…
Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention…
Discover high-value Azure security insights, tips, and operational optimizations This book presents comprehensive Azure Security Center techniques for safeguarding cloud and hybrid environments. Leading Microsoft security and cloud experts Yuri Diogenes and Dr. Thomas Shinder show how to apply Azure Security Center’s full spectrum of features and capabilities to address protection, detection, and response in…
A New York Times bestseller, this definitive history of Ukraine is “an exemplary account of Europe’s least-known large country” (Wall Street Journal). As Ukraine is embroiled in an ongoing struggle with Russia to preserve its territorial integrity and political independence, celebrated historian Serhii Plokhy explains that today’s crisis is a case of history repeating itself:…
I've written this book to help you – the soldier – kill the enemy when you get the chance and, most importantly, come back home in one piece. To achieve this aim I've covered combat training from boot camp up to the level required of a Special Forces soldier. And then gone on to add…
The blood-brain barrier serves to protect the brain from toxic substances whilst simultaneously allowing access to essential nutrients and chemical signals. At the interface between brain and body, knowledge of the blood-brain barrier forms an essential component in the complete understanding of a large proportion of medical disciplines. Nevertheless, it seems that ignorance of both…
An engrossing biography of President Lyndon Johnson from the Pulitzer Prize–winning author of Team of Rivals Hailed by the New York Times as “the most penetrating, fascinating political biography I have ever read,” Doris Kearns Goodwin’s extraordinary and insightful book draws from meticulous research in addition to the author’s time spent working at the White…